Promotional Novelty Pens: A Fun Branding Option

Promotional giveaways are a common and highly effective way to advertise to the public at fairs, trade shows, business meetings and presentations. Simple giveaways like promotional pencils and pens, imprinted hats, promo mugs and many other items encourage potential customers to find out more about specific products, businesses and organisations. Some companies choose to use more customised giveaways like promotional novelty pens.

Branded novelty pens can be used to send different messages that range from the humorous to the truly eclectic. For instance, promotional novelty pens can be made to represent many different objects like fruit, rocket ships and trees. They can be made to represent people as well. Other novelty options include compasses, flashlights and lanyards fusing form and function.

Some business professionals travel from fair to fair or from one expo to another. Many of those professionals travel in motor homes and have a need to travel lightly, increasing the need for smaller incentives as opposed to bulky promo caps or t-shirts. Promotional novelty pens are small and can easily be ordered in bulk and carried across the country. Not only that, but because they are well designed, unconventional and useful potential clients are much more likely to keep them.

Pots and pans, clothing, jewelry, kitchen gadgets and other items are sold at fairs and other big events by travelling salesmen. Each small business located in such a large setting needs something to attract attention. Promotional novelty pens are eclectic, they are easy to transport and they are unusual enough to gain attention, making them a perfect promotional tool for any business. Whether your business is just starting out or is looking for a way to expand your current marketing efforts, branded novelty pens are a fun, effective way to increase brand awareness. 

Curated by Gareth Parkin   |   Product Marketing Director

As the founder of GoPromotional, Gareth has developed an enviable reputation as an expert in the promotional products industry with over 25 years experience. As an active member of the BPMA, ASI and Forbes Business Council, he regularly shares his wealth of industry knowledge and perspective in order to drive the branded merchandise sector forwards. With an entrepreneurial mind, Gareth has his finger on the pulse of our UK and international operations. Responsible for marketing and technical operations, he continually motivates the team with his vision, enthusiasm and desire to be the very best.

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